From food and drink concept evaluation to recipe enhancement. Take a look of the brands we have worked with and the research we can do for you.

Brandspeak personnel are experts in food and drink market research.

We’ve worked on brands including Cadburys, Premier Foods, Guinness, Martell, Gordons Gin, Muller Dairy, Johnnie Walker, Stella Artois, Theakstons, The Glenlivet, Heineken and Tetley Tea.

Food & Drink Market Research Brand Speak Market Research
Food & Drink Market Research Brand Speak Market Research
Food & Drink Market Research Brand Speak Market Research

Our UK and multi-country, food and drink project work has included:

  • New idea generation
  • New product development
  • Product testing
  • Branding
  • Brand naming
  • Pack testing
  • Portfolio testing
  • Category reviews

How can market research help your brand?

We use a variety of different qualitative, quantitative and neuromarketing-based approaches, including:

  • Online surveys to establish brand preferences and consumption behaviour.
  • Focus groups and co-creation workshops to develop and evaluate new food and drink concepts.
  • Hall tests to determine taste preference tests.
  • Eye-tracking to review different pack designs and on-pack information.
  • Ethnography to review shopper behaviour and brand selection drivers.
  • In-home product placement and in-home research to understand the nature of the consumer experience in significant detail.

For more information about Food and Drink Research please get in touch or call: +44 (0) 203 8580052

Research ToolKit

MAXIMISE YOUR BRANDS PERFORMANCE

Our research toolkit is comprehensive! It contains all the latest tools and techniques, as well as lots of old
favourites. Whatever your project, we have the research solutions to provide the answers you need.

Food & Drink Market Research Brand Speak Market Research
Qualitative
Food & Drink Market Research Brand Speak Market Research
Quantitative
Food & Drink Market Research Brand Speak Market Research
Ethnography
Food & Drink Market Research Brand Speak Market Research
Neuromarketing