Brandspeak is one of the UK's leading market research companies, delivering game-changing, qualitative and quantitative research to companies in the UK and globally.
Our UK offices are in London and Bristol and we have partner offices located across the world. Our clients are extremely varied, ranging from small B2B start-ups to truly global B2C brands. But they all have one thing in common - a desire to create highly profitable, world-beating brands.
Our Capability
We undertake a very diverse range of market research and brand strategy projects that broadly fall in to one of these five categories:
Mapping your market place (e.g. market sizing, customer segmentation, competitor offer analysis, market pricing, gap and SWOT analysis)
Brand strategy development (e.g. proposition, positioning, values, personality, essence)
New product development (e.g. features, benefits, USPs, packaging, naming, user experience analysis)
Communications assessment and optimisation (e.g. understanding, relevance, differentiation and impact - for TV, online and print advertising)
Customer / user experience optimisation (multi-stage, multi channel)
Our Consultants
Key to our approach is the calibre of our team. We have a fantastic, senior bunch of industry-leading researchers and strategists whose experience has been gained working for some of the most forward-thinking brands in the UK and globally.
Our Research
Of course, it isn’t just about the people. We also have an equally impressive range of market research tools and techniques to help uncover the insights and strategies capable of conferring real, competitive advantage.
These include:
Our market-leading online platform for conducting ongoing dialogues with individuals and communities
Our mixed methodology approach for new concept generation, which combines client and consumer workshopping with state-of-the-art stimulus generation
Our Offer
Brandspeak offers a comprehensive range of qualitative, quantitative, ethnographic and neuromarketing market research tools and techniques