Our research toolkit is comprehensive! It contains all the latest tools and techniques, as well as lots of tried and tested favourites! Whatever your project, we have the research solutions to provide the answers you need.

Our Methods Brand Speak Market Research
Qualitative

Our Methods Brand Speak Market Research
Quantitative
Our Methods Brand Speak Market Research
Ethnography
Our Methods Brand Speak Market Research
Neuromarketing

Face-to-Face Qualitative

We offer a broad range of qualitative approaches including:

Digital Qualitative

Our industry-leading, online qual platform provides:

  • Bulletin boards
  • Communities
  • Online diaries
  • Webcam focus groups
  • Mystery shopping
  • Mobile auto-ethnography
  • Concept development and evaluation
  • A pin board / sticky note facility for evaluating advertising, concepts, and copy
  • Simultaneous translation in to 20 languages

Quantitative

Our quantitative capability includes:

  • Drivers analysis
  • Needs and attitudinal segmentation
  • Behavioural analysis
  • Concept testing
  • Communications testing
  • Pricing studies
  • Brand tracking